Imbibis

Boutique spirit distillery

 

CLIENT

Imbibis Distillery

DELIVERABLES

Logo, brand guidelines, packaging design

ROLE

Brand designer, graphic designer

TEAM

Myself

TIMEFRAME

2 months

TOOLS

Illustrator, Photoshop, InDesign

Surrender to your senses

 

For Imbibis Craft Distillery, a bespoke artisan spirits distillery in Queensland, I was the sole brand designer responsible for the branding, identity, and packaging design. The client sought a brand identity that epitomises class and classic elegance, reflecting values such as hand-crafted quality, cherished moments with loved ones, and the simple pleasure of a shared drink. My design solution embraced these concepts, pairing bold copper line work with soft botanical colours and luxurious layouts.

The identity was crafted to resonate with the Imbibis brand across all platforms, integrating clean typography, elegant serifs, and a symbolic drop within the logo. This drop, representing both the essence of distillation and the joy of imbibing, became an emotional connection to the brand, echoing the simple pleasure of enjoying a crafted spirit. The branding was applied to the creation of three label designs for Imbibis' flagship spirits batches, and consistently carried through Imbibis’ web and social media presence, becoming synonymous with the brand. The result? Imbibis has blossomed into an award-winning distillery, thriving and enchanting customers with every exquisite drop.

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